The Futurology team, the official representative office of DroneUA in the United States, is pleased to share the results of its participation in the world's leading agricultural robotics exhibition, FIRA USA 2024, which took place from October 22 to 24 in Sacramento, California, USA. The event featured the official presentation of BEETLESS, an eco-friendly pest control solution developed by Futurology and Mosqitter, which aroused the enthusiasm of a global audience of agricultural innovators.
In particular, the three-day event was of key importance for BEETLESS, as it became a platform for presenting the partner AgTech startup and holding the first pitch session, which allowed the team to emphasize the global mission of the project and attracted significant interest from the media and potential partners.
The launch of BEETLESS at FIRA USA 2024 on October 22 marked a new milestone in the world of innovative agriculture, supported by industry leaders, researchers, and distinguished guests. The event was particularly significant due to the presence of the Consul General of Ukraine in San Francisco, Dmytro Kushneruk, who opened the event by highlighting the importance of Futurology and Mosqitter's developments in the sustainable development of the global agricultural industry.
Pitch Session: Highlights from FIRA USA 2024
The BEETLESS pitch session was a key event at FIRA, generating a high level of interest and engagement among the media and guests. The focus was on the details of the innovative technologies used by BEETLESS. The Q&A session provided a detailed discussion of the scalability, environmental benefits, and practical application of the system. Altogether, this created a space for direct interaction with potential partners and the possibility of further cooperation.
Forming a network of partnerships for technological development of the industry
Participation in FIRA helped the development teams of Futurology and Mosqitter establish links with U.S. universities, research institutions, and industry representatives who share the founding companies' innovative approach to environmentally friendly agriculture. These collaborations will be critical in establishing test sites, conducting joint research, and expanding the presence of Ukrainian technology businesses in the U.S. market. Through these new alliances, BEETLESS will accelerate the adoption of non-chemical pest management on a global scale.
BEETLESS will undoubtedly revolutionise pest management by protecting plants without chemicals, while eliminating environmental risks, preserving biodiversity, and protecting the natural ecosystem.
Futurology expresses its gratitude to the Consulate General of Ukraine in San Francisco for their ongoing support of the Ukrainian technology ecosystem, which paves the way for pioneers. Special thanks to the media and guests of the exhibition who demonstrated high interest in the BEETLESS solution, which once again confirms the urgent need for sustainable solutions for modern agriculture.
